Brand new identity for the popular 18th Pumpkin Festival (Bučijada)

New visual identity for the 18th biggest Croatian fair and festival of the pumpkin oil, pumpkins and homemade pumpkin products organised traditionally in autumn in Ivanić-Grad near Zagreb. As it is a fun-filled event featuring a variety of entertaining activities for the whole family with relaxed environment we wanted our identity to reflect that using the friendly illustrations and autumn-inspired colours.

The design work included redesign of the current visual identity, creating this year’s logotype, posters and billboards, brochures and flyers, invitation letters, t-shirts, social media and visuals for the promo video.